Jafen Media
SEO

GEO — Generative Engine Optimisation

Get Cited by AI. Get Found by the Future.

Future-proof your visibility by optimising for AI-powered search — Google AI Overviews, ChatGPT Search, Perplexity, and Bing Copilot — so your brand gets cited when AI answers your customers' questions.

AI is fundamentally changing how people find information online. When someone asks ChatGPT or Google's AI Overview for the best digital marketing agency, the AI cites specific brands it has learned to trust. GEO is the emerging discipline of making your brand one of those citations — through authoritative content, entity optimisation, and strategic information architecture.

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Why It Matters
Key Benefits
01

AI Citation & Mentions

Build the brand authority signals that AI systems rely on when generating answers — so your business gets mentioned and linked.

02

Future-Proof Visibility

As AI search grows to dominate how people find services, GEO-optimised brands capture the traffic traditional SEO won't reach.

03

Entity Authority Building

Establish your brand as a recognised entity in Google's Knowledge Graph and AI training data — the foundation of long-term AI visibility.

How We Do It
Our Process
01
01

AI Visibility Audit

Test how you currently appear (or don't) in AI-generated answers across Google SGE, ChatGPT, Perplexity, and Bing Copilot.

02
02

Entity & Brand Signals

Strengthen your brand entity — Wikipedia presence, Knowledge Panel, consistent NAP, and authoritative third-party mentions.

03
03

LLM-Optimised Content

Create content with clear factual statements, well-cited data, and structured information that AI systems can extract and cite accurately.

04
04

Monitor AI Citations

Track brand mentions in AI-generated answers, measure citation frequency growth, and refine content based on AI behaviour.

What You Get
Deliverables & Outputs

Every engagement delivers concrete, tangible outputs — not just advice. Here's exactly what you receive when you work with us on geo — generative engine optimisation.

AI visibility audit across 4 major AI search engines
Entity optimisation and Knowledge Graph strategy
LLM-optimised content creation
Structured data and citation signal implementation
Brand authority and co-citation analysis
Monthly AI citation monitoring report
Let's get started
Ready to unlock GEO — Generative Engine Optimisation?

Book a free consultation and let's build a strategy tailored to your business goals.

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